The unique location of Istanbul calls for an advanced transportation system
The unique location of Istanbul calls for an advanced transportation system to allow easy access to the different parts of the large city, whether one lives on the Asian side or the European side. In order to support commuters in Istanbul many new motorways and bridges and a public transport network revolutionised by the introduction of fast Catamaran sea buses, light railways, and modern trams have been built. With an improved transportation system, Istanbul hopes to reduce its traffic problems, in addition to encouraging people to travel through public means. An observation of travelling habits in Istanbul is that people from the European side are less likely to visit the Asian side, and vice versa.
Levent has access to major roads, both of the bridges, metro and other public transport services. Due to their identical location, both shopping malls have the same level of accessibility. This is illustrated below in figure 3. As such, it is important to examine additional factors in order to distinguish the type of people shopping at the two malls. One way of achieving this is by exploring the method of transportation used by the visitors to the two malls.
